What is the purpose of Army Regulation AR 360-1?
The purpose of Army Regulation AR 360-1, the Army Public Affairs Program, is to provide guidance and procedures for the Army Public Affairs (PA) Program, ensuring its effective integration within the Army's overall mission.

Who is responsible for administering the Army Public Affairs Program?
The Chief of Public Affairs (CPA) is responsible for administering the Army Public Affairs Program at the Army Headquarters level, while the Commanding General (CG) or Senior Mission Commander (SMC) is responsible for its implementation at their respective commands.

How does Army Public Affairs support the overall mission of the Army?
Army Public Affairs supports the overall mission by informing and influencing audiences, both internal and external to the Army, regarding the organization, capabilities, and accomplishments of the Army, as well as providing accurate and timely information during military operations and emergencies.

What are the key principles that guide Army Public Affairs activities?
The key principles guiding Army Public Affairs activities are truth, credibility, adaptability, consistency, and unity of effort to ensure transparency and maintain public trust.

Who can serve as Army Public Affairs personnel?
Army Public Affairs personnel can include Active Army, Army Reserve, and Army National Guard officers, enlisted personnel, and civilian employees who meet the necessary qualifications and receive proper training in public affairs.

What is the purpose of the Army's Public Affairs Operations Course (PAOC)?
The Army's Public Affairs Operations Course (PAOC) is designed to train and educate Army Public Affairs personnel, equipping them with the knowledge and skills necessary to plan, execute, and evaluate public affairs operations effectively.

How does Army Public Affairs engage with media organizations?
Army Public Affairs engages with media organizations through media relations activities, including facilitating media interviews and requests for information, while operating within the Army's established policies and procedures.

What are the restrictions on Army Public Affairs personnel when dealing with the media?
Army Public Affairs personnel must adhere to operational security (OPSEC) guidelines and ensure they do not disclose classified or sensitive information that may compromise the mission or endanger personnel.

What is the role of social media in the Army Public Affairs Program?
Social media plays a significant role in the Army Public Affairs Program, providing a platform for timely and widespread communication with various audiences. It is used to inform, educate, and engage with the public while adhering to established social media policies and guidelines.